Instafeed glossary

General

Term Description
Configuration page Instafeed's main page used to connect an Instagram account and configure feeds. Available via Shopify > Apps > Instafeed.
Settings page Secondary page where additional features can be enabled. Available via Shopify > Apps > Instafeed > Settings.
Plans page Secondary page with Instafeed's features and pricing for all plans. Shows the current plan and provides the option to switch between plans. Available via Shopify > Apps > Instafeed > Plans.
Analytics page Plus Secondary page that shows analytics for the main feed. Available via Shopify > Apps > Instafeed > Analytics.
Files page Plus Secondary page to manage files uploaded to Instafeed. Available via Shopify > Apps > Instafeed > Files.
Instafeed App section Extension that displays Instafeed in the theme. Available for Shopify 2.0 themes. Can be added using the Add to theme button on the configuration page or by navigating to Shopify > Online Store > Themes > Customize > Add Section > Instafeed App.
Instafeed App embed An app-provided element that forces the Instafeed script to load on the theme. Accessible through Shopify > Themes > Customize > App embeds. Recommended to keep it enabled for optimal performance.

Configuration page

Term Description
Main feed Default feed. Can't be deleted or renamed. Free plan users will only see the main feed. Pro and Plus users can add additional feeds.
Secondary feed Any feed that is not the main feed. Secondary feeds can be created using the create new feed button. They can be deleted or renamed.
Feed name Name of each feed, shown at the top of the configuration page for secondary feeds. It matches the feed ID by default, but can be changed for easier identification.
Create new feed Button to create secondary feeds.
Select feed Dropdown menu that shows all feeds and lets users open them.
Delete feed Button to delete the current feed. Only available for secondary feeds.
Save feed Button to save the current feed configuration. Triggers a force update of the feed posts.
Add to theme Button to automatically add the Instafeed App section to the published theme. Only available if the published theme is a Shopify 2.0 theme.

Connection section

Term Description
Connect with Instagram Button to connect an Instagram account using the official Instagram API. This is the primary connection method and is enabled by default.
Connect with Meta for Business Button to connect an Instagram account using the official Meta API. This is an optional connection method that isn't enabled by default. It can be enabled on the settings page.
Connected account Instagram account connected to a feed. The connected account's username is shown at the top of the feed's configuration page.
Change account Link that opens a popup with instructions on how to change the connected Instagram account.
Disconnect Button to disconnect the connected Instagram account.

Preview section

Term Description
Preview Section where users can see a preview of the feed with its current configurations. Shows how the feed will look like in mobile and desktop devices.
Feed ID Unique identifier for a secondary feed, shown in the preview section. It is used in the Instafeed section settings to display that feed.
Manage posts Pro Button in the preview section that opens a view with all the posts on a feed. On that view, users can: - Tag products and collections Pro - Tag products and collections, and hide posts Plus
Tag products Pro Button shown on Instafeed's preview popups (detailed and minimal) on the configuration page. It lets users tag Shopify products on posts. It is also displayed in the manage posts screen.

Feed content section

Term Description
Feed content Pro Section on Instafeed's configuration page where users can customize the content displayed in the feed.
Posts to show Pro Configuration to choose the source of content to display on the feed. Multiple sources can be selected. Available options: Instagram own posts, Instagram stories, Instagram tagged posts, uploaded files.
Instagram own posts

Posts to show
Option under posts to show to display posts from the connected Instagram account.
Instagram stories Pro

Posts to show
Option under posts to show to display 24-hour live stories from the connected Instagram account.
Instagram tagged posts Plus

Posts to show
Option under posts to show to display posts where the connected Instagram account has been tagged on Instagram.
Uploaded files Plus

Posts to show
Option under posts to show to display content that has been uploaded to the Instafeed app.
Type of posts Pro Configuration to choose the media format of posts to show in the feed. Available options: All, photos only, videos only.
All

Type of posts
Option under type of posts to display both photo and video posts in the feed.
Photos only

Type of posts
Option under type of posts to display only posts that are photos.
Videos only

Type of posts
Option under type of posts to display only posts that are videos.
Header Pro Configuration to choose what information appears above the feed. Available options: Title only; title and followers; title and profile photo; title, profile photo and followers.
Title only

Header
Option under header to display the feed title only.
Title and followers

Header
Option under header to display the feed title and the number of followers of the connected Instagram account.
Title and profile photo

Header
Option under header to display the feed title and the profile photo of the connected Instagram account.
Title, profile photo and followers

Header
Option under header to display the feed title, number of followers and profile photo of the connected Instagram account.
Show likes Pro Configuration that controls if a post's like count appears on its preview overlay.
Product and collection feeds Plus Configuration that, when enabled, automatically creates product and collection feeds on product and collection pages, based on Shopify's product and collections that have been tagged on Instafeed.
Filter by hashtags Plus Configuration that allows filtering posts by one or multiple Instagram hashtags. If left empty, all posts are shown.

Feed design section

Term Description
Feed design Section with options to customize the feed's appearance.
Feed title Configuration to enter a feed tile. If left blank, no title appears.
On post click Configuration to choose what happens when a post is clicked on the feed. Available options: Open detailed popup, open minimal popup, go to Instagram, do nothing.
Open detailed popup

On post click
Option under on post click to open the post in a detailed popup that shows: the image or video from the post, Instagram username, post caption, post date and tagged products.
Open minimal popup

On post click
Option under on post click to open the post in a simplified popup that shows: the image or video from the post and tagged products.
Go to Instagram

On post click
Option under on post click to open the post on Instagram, in a new tab.
Do nothing

On post click
Option under on post click that stops any action when the post is clicked.
Post spacing Configuration to define the spacing between posts on the feed.
Rounded corners Configuration that adjusts the roundness of post corners.
Layout Configuration to choose between a grid or slider feed layout. Available options: Grid, slider.
Grid

Layout
Option under layout to show posts in a grid with rows and columns.
Slider

Layout
Option under layout to show posts in a scrollable row.
Slider behavior Configuration to choose the slider's scrolling style. Available options: Static - rotate one post, static - rotate all posts, autoscroll - rotate one post, autoscroll - rotate all posts.
Static

Slider behavior
Option under slider behavior that disables automatic scrolling and enables scrolling using arrows (to the left and right).
Autoscroll

Slider behavior
Option under slider behavior that enables automatic scrolling, without any manual action.
Rotate one post

Slider behavior
Option under slider behavior that makes the slider scroll through posts one by one.
Rotate all posts

Slider behavior
Option under slider behavior that makes the slider scroll through posts page by page.
Number of rows Configuration to define the number of rows in a grid layout.
Number of columns Configuration to define the number of columns in a grid layout.
Slider pages Configuration that controls how many pages can be scrolled in the slider.
Visible posts Configuration that controls how many posts are shown on each slider page.
Format Configuration to set the post's format. Available options: 1:1, 3:4, 9:16, 4:5, 4:3, Circles.
Responsive layout Configuration to choose between an automatic responsive layout or a manually adjusted layout. Available options: Auto, manual.
Auto

Responsive layout
Option under responsive layout that lets Instafeed decide the optimal number of posts for each device.
Manual

Responsive layout
Option under responsive layout that lets users manually choose the number of posts shown.
Videos autoplay Pro Configuration that controls whether videos play automatically on the post preview. Available options: Yes, no, on hover/touch.
Yes

Videos autoplay
Option under videos autoplay that enables automatic playback of videos on the post preview.
No

Videos autoplay
Option under videos autoplay that disables automatic playback of videos on the post preview.
On hover/touch

Videos autoplay
Option under videos autoplay that enables automatic playback of videos when hovered on desktop or touched on mobile.
Show products Pro Configuration that controls if and where tagged products appear. Available options: On popup, on popup and post preview, don't show.
On popup

Show products
Option under show products that shows tagged products in the post popup only.
On popup and post preview

Show products
Option under show products that shows tagged products both in the post popup and on the post preview.
Don't show

Show products
Option under show products that disables the display of tagged products.

Manage posts section

Term Description
Show feed configuration Button that returns to the configuration page.
Hide Button to hide a specific post. Visible when the post is not hidden.
Show Button to unhide a specific post. Visible when the post is hidden.
Tag Button to open a popup where products and collections can be tagged (tagging popup).
Tag collections Button in the tagging popup that shows the list of Shopify collections available to tag.
Tag products Button in the tagging popup that shows a list of Shopify products available to tag.

Settings page

Term Description
Enable login with Meta for Business When enabled, displays the Connect with Meta for Business button on the configuration page.
Show feed loading animation When enabled, displays a loading animation while the feed is being loaded.
Show link to the Instagram post on popup When enabled, displays a link to the Instagram post within each post's popup.
Show feed on the Shop app When enabled, displays the main feed on the Shop app.
Show prices Pro When enabled, shows prices on tagged products in the post's popup.
Show reviews Pro When enabled, shows reviews on tagged products in the post's popup.
Add to cart Pro When enabled, allows adding products to cart from the post's popup.
Hide tagged posts by default Plus When enabled, hides Instagram's tagged posts by default. Tagged posts must be manually unhidden to be displayed.
Hide post authors Plus When enabled, hides original post authors' usernames when displaying tagged posts.
Auto product tags Plus When enabled and when Instagram Shopping is active, automatically retrieves product tags from Instagram posts (products tagged on Instagram are retrieved from Commerce Manager). Requires connecting with Meta for Business.
Views and clicks Plus When enabled, tracks feed views and clicks and displays them on the analytics page.
Product analytics Plus When enabled, tracks product clicks on the feeds and displays them on the analytics page. Requires Views and clicks to be enabled.

Analytics page

Term Description
Total views Plus Metric that tracks how many times visitors see the feed. A view is recorded when a visitor loads the page and scrolls until the feed appears.
Total clicks Plus Metric that tracks interactions with posts in the feed. Includes clicks to open a post in the Instafeed popup and using the arrows inside the Instafeed popup to navigate between posts.
Average click rate Plus Metric that measures the percentage of feed views that lead to clicks. It is calculated as: Average click rate = Total clicks / Total views.
Product clicks Plus Metric that tracks how many times visitors click on a tagged product in the Instafeed popup. A product click happens when a visitor clicks or taps a tagged product, and is taken to its page.

Instafeed App section

Term Description
Instafeed section settings Panel on the left side of the Shopify customizer that appears when the Instafeed app section is selected. It includes settings for customizing the section.
Title Text field in the Instafeed section settings that sets a feed's title for that section only. Overrides the feed title set in the configuration page.
Feed ID Text field in the Instafeed section settings where users can enter a feed ID to show a secondary feed in that section.
Custom code area Text field in the Instafeed section settings that allows adding custom code, affecting only the feed displayed in that section.